Our bodies emit scents influenced by genetics, diet, and lifestyle. In Singapore's heat, we are often prone to perspiration, which can lead to an odour that may not be pleasant to others. While there are ways to control body odour, such as using deodorant or showering frequently, another way to stay smelling fresh is by using perfume!

In addition to international perfume brands that can be expensive and may not last as long as we would like, we'd like to introduce you to some Asian perfumery brands that have been trending lately. Read on to discover the hottest Asian perfume brands you should add to your collection!

Book your Next Trip with Us and Earn Cashback!

South Korea

Tamburins

Photo credit: Tamburins official website

Made popular by K-pop idol Jennie from BLACKPINK, Tamburins is a must-visit brand when you're in South Korea. They offer a wide range of products, including perfumes, hand creams, body washes, home fragrances, and more. Most of their scents lean toward chic aesthetics, much like their brand ambassador, Jennie. While their fragrances may be limited and may not suit everyone’s taste, the store itself is worth a visit. With a beautiful interior that feels like a museum, there are always new "exhibits" to explore.

Granhand 

Photo credit: Granhand official website

One of the more affordable perfume brands in South Korea, with prices starting from 35,000 KRW for 100ml, Granhand offers fragrances that cater to both home and body. With a variety of unique scents ranging from floral to woody, Granhand’s fragrances are known for being strong, so you don’t need to overspray. Another special feature of this brand is that each bottle can be customised with your name, making it a personal and memorable keepsake.

Youssoful

Photo credit: Youssoful official website

A brand loved by many Koreans, this label offers sophisticated, high-end scents at an affordable price. The best part? The fragrances last for hours! With impressive longevity of up to 10 hours, this brand outshines many mainstream international perfume labels. Try their best-selling fragrances, like Berry Sexy, which has a sweeter note, or Saint Moritz, which offers a refreshing scent. You can also find home diffusers in the same scents to make your room smell just as amazing as you!

Japan

Fernanda

Photo credit: Fernanda on Facebook

Exclusively Japanese, Fernanda is a brand focused on sustainable fragrances, offering a limited selection of scents across a wide range of body products, including UV cream, hair and hand creams, and more. One of their best-sellers, Maria Regale, gives off a refreshing scent that makes you feel like you've just stepped out of the shower surrounded by flowers. Fernanda frequently collaborates with big brands like Disney, adding an extra touch of cuteness to their already charming products! With many outlets across Japan, this brand is definitely worth a visit.

Decorté

Photo credit: Decorté official website

One of Japan’s luxurious skincare and beauty brands, this label also offers perfumes that are worth adding to your collection! As most Japanese fragrances tend to focus on soft and feminine scents, this brand truly encapsulates that essence. You’ll find fragrances with sweet notes that are sophisticated, not juvenile, or scents that give off a clean, spa-like vibe, as if you’ve just stepped out of an expensive spa. As one of Japan’s favourite brands among girls, it’s definitely worth a try, especially their best-seller fragrance, Kimono Yui.

China

To Summer

Photo credit: To Summer on Instagram

Known for its strong storytelling and immersive in-store experiences, To Summer is popular for infusing rich Chinese culture into its fragrances. Most of their scents feature Eastern notes, and their branding as “Made in China” resonates with the younger generation. To Summer fragrances are unique, with a wide range of options and its is know for its long-lasting effect. One of their popular scents, Osmanthus, combines a fresh, crisp white peach aroma with green oranges and sweet osmanthus, creating a scent that is both fresh and calming. Their entire branding and product experience attract many to their stores, and the brand is slowly expanding nationwide.

Documents

Photo credit: To Summer on Instagram

One of China’s most well-known homegrown perfume brands, Documents stands out with its unique packaging design, which blends traditional Chinese aesthetics with a touch of futuristic space-inspired elements. The brand's colour palette primarily revolves around black and silver. With their combination of ancient Chinese perfumery with a modern twist, it makes both their designs and scents timeless. If you want to experience what perfumes from the past might have smelled like, this brand is perfect for you, as it successfully integrates traditional culture and modernity in a single bottle.

Melt Season

Photo credit: Melt Season on Instagram

If you're all about "less is more" and have a minimalist style, Melt Season offers the perfect scents for you. This green-centric, minimalistic Chinese brand creates a clean aesthetic the moment you step into the store. Melt Season gained even more popularity after the hit C-Drama The First Frost, where the male lead gifted his partner an exclusive collaboration fragrance, "First Frost," by the brand. The fragrance features a soft, powdery jasmine scent that is beloved by many young Chinese girls. So, if you’re a fan of C-dramas and Chinese scents, this store is a must-visit when you're in China!

As these three countries are among the most popular travel destinations for Singaporeans, be sure to visit their perfume stores to discover your next signature scent! Remember, smelling good is crucial as it’s one of the first things people notice about you. A pleasant fragrance also boosts your confidence and helps you feel great! So, what are you waiting for? Book your next flight and add these amazing fragrance brands to your collection!

Book your Next Trip with Us and Earn Cashback!